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A marketer’s dilemma: Overcoming the challenges of the data disconnect
Few businesses can thrive without using their data effectively these days — and in marketing, data is particularly foundational. Despite its importance, that doesn’t...
Tatcha and Sephora Are Offering a Mystery Skin-Care Gift — Here’s How to Get...
Can you keep a secret? Me neither usually, which is why I'm all the more impressed at how zip-lipped everyone has been about the Tatcha...
How to Create Content that Converts
Are you looking for ways to upgrade your website with premier content that drives visitors to the checkout page? Do you need a solution...
Mercedes-Benz Launches Campaign To Show That Girls Can Be Racers, Too
A scene from the Mercedes-Benz "No Limits" ad. MERCEDES-BENZ
Though its customer base in the United States historically has been one of the crustiest and most...
The Importance of Your Financial Report
A financial report is one of the foundations of modern business. Aside from being legally required, the financial statements are crucial tools in making...
What is the best form of marketing? Face to Face vs Digital vs Word...
A marketing strategy is crucial for any business. It's your overall approach to how you will reach your desired customers. Now, more than 90%...
New inventory tracker reveals how retail and IoT can be the right fit
California software firm Manhattan Associates has launched an Internet of Things-based (IoT) solution that helps retailers maintain their store inventories accurately.
The average level of...
Experiential Marketing | The first such workshop and training on event planning and management.
Kohima, May 12 (MExN): ‘Experiential Marketing’ the first such workshop and training on event planning and management in the State, was held at RCEMPA,...
Disney’s Star Wars land: The good, the bad — and no Fast Passes? Star...
Star Wars fans are counting down the days till the opening of for the long awaited Disney Star Wars lands.
It'll be called Star Wars Galaxy's...