‘Ultimate Braai’ – Experiential Marketing Event
Castle Lager are holding an event by the name of 'Ultimate Braai' which will take place on the 29th October 2016. The experiential marketing...
KitKat Chocolatory – Pop Up
KitKat has organised a pop up store located in Stratford, Westfield. The pop up 'chocolatory' allows people to purchase exclusive special edition KitKat flavours
Launching...
Tips for a Successful Experiential Marketing Campaign
Have a product/ service? Thinking about organising an experiential marketing campaign? Not sure how to go about it? Well I have your back! Read...
Experiential Marketing – Creating a Connection
Creating a connection via experiential marketing
In this article found on 'the drinks report' website, Christian Lachel (BRC Imagination Arts creative director) speaks on experiential...
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PIXEL 8 SUCCESSFUL EXPERIENTIAL CAMPAIGN
A successful experiential campaign was run by Pixel8 with Eastlands Trust. Pixel8 '...supplied the unique portfolio of national sport centres in Manchester, including the National...
5 Ways to Increase Brand Awareness
According to Bel Booker, there are 10 ways in which you can increase your brand awareness. Here are 5 of the 10 he came up with:
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ATL, BTL and TTL Marketing – Definitions And Examples
ATL, BTL and TTL Marketing - Definitions And Examples Quick definitions of ATL, BTL and TTL marketing:
ATL Marketing Definition: Above-the-Line Marketing - widespread brand-building advertisingBTL Marketing Definition: Below-the-Line Marketing - highly...
