Experiential Marketing in the Healthcare Industry
Experiential marketing is increasingly getting popular. It's effectiveness has been proven time and time again. Even the health industry have realised this and are...
BMW’s New Experiential Marketing Campaign
BMW will be placing their BMW 7-Series at some key locations around the globe. The vehicle will not just be exhibited but will have projected...
Pongracz Experiential Marketing Campaign – Mobile Bubbly Bar
Pongracz decided to go down the route of experiential marketing. The alcoholic beverage company have opened a mobile bar on a trailer where people...
Snapchat uses Guerrilla Marketing to promote Snapchat Spectacles
Fox Business posted an article which speaks on Snapchat using guerrilla marketing to promote their new Snapchat Spectacles. The spectacles were originally known as...
How Trade Shows Help You Achieve Marketing Goals
Trade shows is a form of experiential marketing and can be listed under the exhibitions umbrella. Business 2 Community have written an article which will...
Hovis ups Investment in Experiential Marketing
After noticing how effective and successful experiential marketing really is, Hovis have decided to put more investment into experiential marketing in the year 2017....
Five Key Promotional Tactics/Pitfalls and Opportunities (Barry’s Views)
Kilpatrick Townsend & Stockton LLP from Lexology have written an article summarising what they took away from Barry M. Benjamin's presentation. Barry M. Benjamin...
Guerrilla Marketing Strategy
Is Guerrilla Marketing Worth Trying In Your Marketing Strategy?
Is guerrilla marketing worth a try? Jason DeMers from Forbes has written an article which will...
The Power of Face to Face Marketing
Doubting the power of face to face marketing? Doubt no more! In the midst of the most turbulent, downright dirty USA presidential election of...
Coravin – Experiential Marketing Campaign
The US Coravin are hoping to expand into the UK market. Coravin is a company which offers a system that allows consumers to pour...
